carlapoirier.com︎︎︎

Art Direction
Design Direction
Creative Direction

Design
Director

@Flamingo

Flamingo
2019-Present

Self Care Summer

Flamingo with Ashley Graham (Coming Soon)︎︎︎

This is a grow-choice
movement #TheBush2020

The Bush 2020 Campaign︎︎︎

A first of its kind,
below-the-knees,
at home Pedicure Kit

Flamingo x tenoverten︎︎︎

Summer is a feeling

Flamingo Summer 2019︎︎︎

Feel-good body care
for everyday routines

Flamingo Rebrand︎︎︎

Everlane
2015-2019

Reimagining the sneakers of the future

Everlane Sneakers︎︎︎

No frills. No bows.
No bullshit.

Underwear Campaign︎︎︎

If you’re reading this,
it’s too late

ReNew Launch︎︎︎

We are more the same
than we are different

100% Human Campaign︎︎︎

The Everlane Archive

All The Things ︎︎︎

Other Things

2013-Present

Your table isn’t just
about food, it’s about time

Year & Day Brand Launch︎︎︎

Design, Branding,
Art Direction and More

This Way︎︎︎

^About

Carla Poirier is a Design Director focused on the power of systems, expressive storytelling, and emotional intelligence. She is a strong leader who brings strategy, curiosity, and creative solutions to business problems.

Her approach has built and grown some of the biggest DTC & commercial brands, and continiously integrats R&D with an eye towards sustainability 🌎

She has broad experience in Art Direction & Photography, Brand Storytelling, and bringing magic to the mundane.

She was born & raised in Canada (ehhhhhh), lives in New York, and likes colour—not color.

^Contact
Info@carlapoirier.com

^Past
Everlane︎︎︎
Design Lead
2015–2019

Sid Lee︎︎︎
Sr. Designer & Art Director
2012–2015

The Drake Hotel︎︎︎
Design Lead
2010–2011

Blok Design︎︎︎
Freelance Designer
2013–2014

Concrete︎︎︎
Contract Designer
2008–2009

^Present
Flamingo︎︎︎
Design Director
2019–Present

^Future

Nasa︎︎︎
Design Intern
2025–& Beyond