About
Carla Poirier is a Creative Director and Brand Strategist whose work sits at the intersection of cultural curation and identity-building. Her creative practice spans both digital and physical mediums, always seeking to spark meaningful engagement through thoughtful design and visual storytelling.
Her approach to shaping brand narratives is guided by an intuitive understanding of context, aesthetics, and cultural relevance—grounded in the belief that powerful storytelling draws equally from contemporary culture and timeless visual language.
Carla has helped build and scale some of North America’s most exciting emerging brands. She brings a deep commitment to research, experimentation, and sustainability—consistently weaving future-forward thinking into every brand she touches. 🌎
Expertise
Creative Strategy
Brand Building
Creative Leadership
Curation
Toutes Les Couleurs︎︎︎
Co-owner & Chief Creative Person
MAKE Matcha︎︎︎