Creative Direction
Design Direction
& Art Direction

Flamingo with Ashley Graham

Super Model,
Body inclusivity pioneer, entrepreneur, mom, and now—armpit hair expert.

Four sets, co-created with Ashley, Available at Target and with 1% of sales supporting @girlsinc.

Flamingo with Ashley Graham: Flamingo
Creative Direction: Roxana Zegan
Design Direction & Art Direction: Carla Poirier
Graphic Design & Art Direction: Emma Reed
Digital Design & UX: Sarah Chan
Packaging Design: Julie Roche & Rachel Quan
Copywriting: Sharon Weissburg & Gabby Noone
Photography: Justin Ervin & Gemma Warren

The Products


Campaign Photography

Digital Assets